Jan Tonellato: senior freelance art director & graphic designer | web + logo + print + type

Born

1979

Competences in short

Senior Art director / Graphic designer specializing in:
web design, interaction design, print & editorial design, logo and corporate image design, type design and development.
Ergonomy, HCI (human computer interaction) and cognitive psychology expert with focus on human perception, attention, memory and information processing.
Official beta tester of the font editor Glyphs.

Qualifications

• Master Class in “Type design”: Istituto Politecnico di Milano ; 2010, Milan, Italy.
• Master 2 in “Interactive multimedia”: Sorbonne-Paris1 University; 2008, Paris, France.
• Master in Psychology: Milano-Bicocca University; 2005, Milan, Italy.

Active in field from

2002

Location

Paris, France (primary)
Milan, Italy (secondary)

Language skills

  • Italian (native)
  • Polish (native)
  • French (bilingual)
  • English (fluent)

Honours

  • New big book of layouts

    The web site reginadipicche.com was published in the book New Big Book of Layouts (Crescent Hill Books - 2010), a graphic design international selection.

  • Logolicius

    Logo made for Regina di Picche was published in the book Logolicious (Crescent Hill Books - 2010), an international logo design showcase.

  • Web Design Index 9

    The web site styleattitude.net was published in the book Web Design Index 9 (Pepin Press/Aglie rabbit editions - 2010), an international showcase of web design tendencies.

  • Web Design Index by Content 4

    The web site davidbacher.com was published in the book Web Design Index by Content 4 (Pepin Press/Aglie rabbit editions - 2009), an international web design showcase classified by business type.

  • Web Design Index 7

    The web site www.synthview.com V3 was published in the book Web Design Index 7 (Pepin Press/Aglie rabbit editions - 2007), an international showcase of web design tendencies.

  • Web Design Index 4

    The web site www.synthview.com V2 was published in the book Web Design Index 4 (Pepin Press/Aglie rabbit editions - 2003), an international showcase of web design tendencies.

  • Web Design Index 3

    The web site www.bloomriot.org was published in the book Web Design Index 3 (Pepin Press/Aglie rabbit editions - 2002), an international showcase of web design tendencies.

Philosophy

design process

Design as a process, not simple decoration

The quality of a communication project is the result of a good strategy, of an information architecture analysis, of a graphic design aware of user experience and available technologies.

A project that is Innovative, functional and pleasant to the eye is only the result of a multidisciplinary approach.

don’t follow trends

Following the trend is already being late

A trend is the “value that occurs most frequently in a given set of data”, but it doesn’t ensure a work’s final quality and strength.

To arrive at that goal that, I propose an independent, effective, and durable design.

less is more

Less (noise) is more (impact)

Any communication tool has a limited life cycle and often times customers will not pay attention to it. For this reason it is necessary to get noticed in the ambient noise.

Among multiple possible solutions, I believe in the power of soberness and the impact of a clear and sincere message.

grid based design

In love with grids

Originating from classic print and editorial design, a grid-based web design allows a layout to be well structured, eye catching, clear and easy to maintain thanks to its modularity.

multilingual fr en it pl

Multi-lingual and multicultural: an advantage in a post-modern society

After having lived and worked in several European countries, I bring a new vision to the local graphic design field, carefully observing the evolution of European and international graphic and interaction design.